Integration Highlights
- AppLovin Ads campaign data
- MAX mediation revenue sync
- ROAS and LTV optimization
- Creative-level analytics
- Audience segment targeting
Overview
The AppLovin integration connects your AppLovin advertising campaigns and MAX mediation data with ClicksFlyer. Track user acquisition performance alongside ad monetization for complete funnel visibility.
Setup Instructions
Step 1: Generate API Key
In AppLovin dashboard:
- Go to Account â API Keys
- Generate a new Report API key
- Copy the SDK Key for MAX data
Step 2: Connect in ClicksFlyer
Navigate to ClicksFlyer Settings â Integrations â AppLovin:
- Enter your Report API key
- Add SDK Key for MAX data (optional)
- Select apps and campaigns to sync
- Configure refresh frequency
Step 3: Postback Configuration
Configure install postbacks in AppLovin:
https://postback.clicksflyer.com/v1/applovin?click_id={CLICK_ID}&campaign={CAMPAIGN_ID}&creative={CREATIVE_ID}
Data Available
Campaign Performance
- Impressions, clicks, installs
- Spend and CPI by campaign
- Creative performance breakdown
- Country and device segmentation
MAX Mediation (Optional)
- Ad revenue by network
- eCPM and fill rates
- ARPDAU calculations
- Waterfall optimization data
ROAS Optimization
Combine acquisition costs from AppLovin campaigns with ad revenue from MAX to calculate true ROAS and optimize bidding strategies in real-time.