Calculate key metrics, benchmark your campaigns, and optimize your mobile advertising with our free tools.
Calculate your Cost Per Install and compare against industry benchmarks by category and region.
CalculatorMeasure your Return on Ad Spend and project campaign profitability at different timeframes.
CalculatorEstimate user Lifetime Value based on retention curves and monetization data.
CalculatorCalculate click-to-install, install-to-event, and funnel conversion rates.
CalculatorPlan your user acquisition budget based on goals, CPIs, and target install volumes.
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