Integration Highlights
- Bi-directional data sync
- Event streaming to ClicksFlyer
- Audience export to ad platforms
- Identity resolution
- Schema enforcement
Overview
The Segment integration creates a unified data layer between your app, ClicksFlyer, and all your marketing tools. Stream events from Segment to ClicksFlyer and export high-value audiences back to Segment for activation.
Setup Instructions
Step 1: Add ClicksFlyer Destination
In Segment workspace:
- Go to Connections â Destinations
- Search for "ClicksFlyer"
- Click Add Destination
- Select source(s) to connect
Step 2: Configure Destination
Enter ClicksFlyer credentials:
- Add your ClicksFlyer API key
- Configure event mappings
- Set up user identity mappings
- Enable the destination
Step 3: Event Mapping
Map Segment events to ClicksFlyer events:
// Segment Track Call
analytics.track('Purchase', {
revenue: 39.99,
currency: 'USD',
product_id: 'SKU-123'
});
// Maps to ClicksFlyer purchase event
Supported Events
- Track: Custom events and conversions
- Identify: User profile updates
- Page/Screen: App and web pageviews
- Group: Account-level data
Audience Sync
Export ClicksFlyer audiences to Segment for activation:
- High-LTV user segments
- Lookalike seed audiences
- Suppression lists
- Retargeting audiences